The Louis Vuitton Monogram
Still Celebrating More Than A Century Later
We can’t deny that Louis Vuitton is one of EDO’s favorite luxury designers. The moment we see the Louis Vuitton monogram peaking through a drop off or pick up we can’t help but stare and squeal. Who could blame us though? The French fashion house always finds a way to redesign the iconic monogram, which we always love, while remaining loyal to the brand and its authentic, original designs.
With Paris Fashion Week approaching we started to reminisce with the brand, looking at previous campaigns from LV and the monogram’s history. That’s when we realized we aren’t the only ones celebrating the Louis Vuitton monogram! Last year the fashion house ran the Celebrating Monogram Project, connecting the icon with iconoclasts. Christian Louboutin, Karl Lagerfeld, Marc Newson, Cindy Sherman, Frank Gehry and Rei Kawakubo led their artistic talents to the brand, reinventing the monogram. The campaign also dove into the history of the Louis Vuitton monogram, information any fashionista needs to know.
The monogram was first created in 1896 by Georges Vuitton, Louis Vuitton’s son, to honor his late father. The monograms include an interlaced LV, a concaved sided diamond with a four petal flower inside, and a circle with the same four petal flower inside. Known globally, the monogram signifies the House of Louis Vuitton. What makes the monogram special? It was the one of the first instances in elevated branding, transforming the Louis Vuitton monogram into a universal symbol of modernity. The monogram turned the luxury brand into a worldwide corporation, which worldwide fashionistas will never stop being thankful for!
Celebrate the Louis Vuitton Monogram with EDO & shop now:
LOUIS VUITTON Vintage Monogram Canvas & Leather Papillon 26 Barrel Bag
LOUIS VUITTON Vintage Monogram Canvas Compiegne PM Travel Cosmetics Pouch
LOUIS VUITTON Monogram Canvas Flap Messenger Bag
LOUIS VUITTON Noir Magnetique Monogram Vernis Leather Sarah Wallet
LOUIS VUITTON Black Calf Leather & Red Veau Cachemire ‘W’ BB Handbag